|How to Create Original Content for Established Brands - Mark Graham|
In Chapter 13 of 17 in his 2012 Capture Your Flag interview, digital media executive Mark Graham answers "How Are You Learning to Create Original Content for an Established Media Brand?" Graham talks about the roles audience research and advertiser relationships play into original content strategy and development at VH1. Mark Graham is currently a managing editor at VH1, an MTV Networks company. Previously Graham worked in editing and writing roles at New York Magazine and Gawker Media...
Keywords: branded entertainment; branded content; audience research; market research; advertising; content strategy; digital media; mark graham; erik michielsen; capture your flag; consistency; mindfulness; creative process; preparation; collaboration; experience diversity
|"Train" by Dru Cutler - BTR Hear & There [ep80]|
Dru Cutler's story begins in Tampa, Florida, where he played in a punk band with a narcoleptic drummer before taking his interest in music in a more focused direction, studying Music Composition and working full time as a stage performer at Busch Gardens. Years later, with a wealth of experience in various bands, composing for film and web videos, and continuing to study music, Cutler is hard at work making a name for himself with his own dark, crooning brand of indie rock...
Keywords: music; dru cutler; train; breakthru radio; btrtv; btr hear there; live; indie; rock; music; new york; nyc; branded saloon
|Lifestyles of the Rich and Famous Rough Cut Featuring Cheryl Shuman - Cheryl Shuman|
Lifestyles of the Rich and Famous Rough Cut Featuring Cheryl Shuman Represented by www.CherylShuman.com Phone: 310.285.1777 Email: Cheryl@CherylShuman.com This clip is a rough cut edit feature on Lifestyles of the Rich and Famous that was shot back in 1993 about my company. I found this clip interesting because it shows how the voiceover and clips are all laid out before Robin Leach would do the voiceover in post production for the final clip...
Keywords: cheryl; shuman; lifestyle; rich; famous; television; abc; cbs; nbc; fox; hbo; vlog; blog; vlogging; documentary; sundance; mercedes; dedman; verdi; media; google; yahoo; film; television; hollywood; celebrity; rocketboom; product; placement; public; relations; branded; entertainment